AI Code of Conduct

Effective Date: 1 Feb 2026


The AI Code of Conduct outlines how we design and deploy AI responsibly, grounded in the principles that guide our work.

We create AI you can trust, so you can focus on the outcomes that matter and the business opportunities it unlocks.


A. Our AI Principles


1. Transparent by Design

When AI’s in the mix, you shouldn’t be left guessing. We strive to share clear, easy-to-digest info about what it does, where it works best, and what its limits are. The goal? You feel informed, in control, and confident using AI every step of the way.

What We Ask of You: Let your customers know when AI is part of the conversation.


2. Fair and Inclusive

We follow our AI Code of Conduct to develop and deploy across our products that are fair, inclusive, and regularly audited to reduce bias. Our models are trained on diverse datasets and aligned with clear ethical guidelines. 


What We Ask of You:

  • Review and monitor data inputs to avoid introducing bias

  • Examine interactions for signs of unintentional bias

  • Educate your team on fairness and inclusivity

  • Flag and correct AI outputs that don't meet your standards

  • If you spot inaccurate, biased, or inappropriate AI responses, please share feedback, it helps us make AI better and safer


3. Designed for Human Oversight and Control

AI assists; humans lead. Whether using AI Agents, AI-generated replies, or auto-summaries, we support your agents while keeping humans in charge.

What We Ask of You: Train your team to know when to step in, escalate, or override.


4. Accuracy with Oversight

AI isn’t flawless and that’s where you come in. AI outputs can occasionally be inaccurate, incomplete, outdated, or overly generic. They may reflect limitations in training data, context gaps, or system constraints.


For this reason, human review and professional judgment are essential, particularly in high-stakes, regulated, or compliance-sensitive environments. You are responsible for evaluating, validating, and approving AI-generated content before relying on it for business, legal, financial, medical, or other critical decisions.


AI should be used as a support tool, not a substitute for qualified expertise, independent verification, or regulatory due diligence.


What We Ask of You:

  • Double-check how AI is configured and what sources it uses 

  • Provide clear, quality prompts

  • Add context and make it your own

  • Always review AI-generated output before making decisions

  • Use human judgment in sensitive or regulated contexts

  • Never rely solely on AI without validation

  • Help your customers understand AI’s limitations


Note: We don’t guarantee the accuracy of AI-generated content or offer indemnities for its use.


5. Privacy First

What We Ask of You:

  • Be transparent with your customers about data use

  • Use AI features in compliance with applicable laws and regulations

  • Handle sensitive data responsibly, especially in regulated industries



B. How We Put Our Principles into Practice

Responsible AI is embedded across our platform. Here’s how we use AI to make support faster, smarter, and aligned with our principles.


1. Our Approach to AI

How chatty leads empowers customer service/sales teams and enhances communication efficiency?

We lighten your workload and boost the efficiency of your sales and customer service teams. 

Whether it’s boosting real-time customer engagement with Chats AI-powered tools, automating routine interactions through AI Agents, simplifying ticket management with AI-powered workflows, or improving your customer support, our solutions work together to ensure seamless, efficient customer communication.


2. AI Content Guidelines

We streamline your workflow and enhances customer interactions. But while AI can help speed things up, it's not a substitute for human judgment. Human oversight remains essential to ensure the quality, accuracy, and compliance of your communication.

  • Why Accuracy and Oversight Matter

AI-generated content can sometimes include inaccuracies, generic responses, or outputs that may not fully align with your specific business needs or regulatory requirements. That’s why reviewing and verifying AI outputs is crucial. By carefully checking the information, you help prevent the spread of misinformation, protect sensitive data, and ensure compliance with legal and industry standards.

For industries like healthcare, finance, and legal services, where accuracy and confidentiality are critical, human review plays an even more vital role. AI may generate helpful responses, but it doesn't replace the expertise of trained professionals or meet all regulatory requirements on its own.


  • Your Role in Responsible Use

Verify AI Outputs: Review AI-generated responses to ensure they’re accurate, complete, and appropriate for the conversation. Customize them to fit your customer’s context and maintain your brand voice. Due to the extensive training across diverse datasets, AI responses may occasionally seem familiar or similar to those produced for other users. In such instances, we recommend seeking further clarification and customizing the responses to better fit your specific needs.

Ensure Compliance: When using our services for healthcare or other regulated industries, confirm that outputs meet your compliance needs. Avoid sharing sensitive or protected information unless proper safeguards are in place.

Monitor Performance: Collect feedback from your team and customers to help improve accuracy and effectiveness over time.


  • Inform Customers When AI Is Used

Be transparent about AI-powered communication and evaluate if consent is required.

Transparency builds trust, especially when AI is part of the conversation. If you're using AI Agent or other AI-powered features in your chatbot or chat workflows, it's important to clearly inform your customers that they may be interacting with AI-generated content.


  • Why does this matter?

Customers have a right to know how their data is being used and who or what they're communicating with. This level of transparency may be legally required when AI influences the interaction or processes personal data.


  • Consider whether consent is required

Not all AI-assisted conversations require explicit consent, but you should evaluate your specific use case, particularly if your business operates in a regulated industry or handles sensitive customer data. If consent is needed, it should be obtained before any AI-generated content is shared.



C. Ownership and Usage

When you engage with AI-powered features, you retain ownership of the data you input ("Input") and the outputs generated by Chatty leads tools in response ("Output"). While you are free to use these Outputs, you must ensure that your use complies with all applicable laws and does not infringe on the rights of any third parties. 

Outputs generated by our AI may contain elements that are protected under copyright law and owned by third parties. This means that while you can use Outputs, you must ensure that such use does not infringe on third-party intellectual property rights. 

Outputs from our tools may not be unique or exclusive to you, similar or even identical content could be generated for different users based on common Inputs. This means that the same questions asked by various users might lead to similar responses from our AI.

As these Outputs can include third-party rights and might not be unique to you, you cannot claim exclusive ownership over them. 


We do not transfer any third-party rights that may be embedded in the Outputs. 

Chatty leads do not claim ownership of the Outputs but retains all rights to the AI technology and the aggregated data used to develop these AI-powered tools.


D. AI Model

We're committed to keeping your information private, secure, and used responsibly.


  • Your Data Stays Private

Your data is never mixed with data from other customers. Each customer’s information is treated individually to maintain privacy and security at all times. While these models may run on shared infrastructure, access is always logically isolated, ensuring that only your license can interact with your dedicated models. Chatty leads may process customer data to maintain and improve the quality of our services, including refining our AI models, but we do not share this data externally. 


  • No External Training, No General-Purpose AI Use

Your data is never used to train general-purpose AI models. Our models are task-specific and designed exclusively to power features within the Chatty leads’ platform.  In all cases, model access is restricted, ensuring logical isolation even when hosted on shared machines.


  • Private, Secure Infrastructure

We train and host our models on secure infrastructure using our own algorithms. Some models are hosted internally, always isolated per customer. These safeguards ensure your data remains private and protected at all times.


  • We Partner Only with Renowned, Trusted Entities

As part of our compliance and commitment to responsible AI, we only partner with reputable and vetted AI technology providers.